AI watched hours of TV so I didn’t have to – and we found which sports have far more gambling ads than others.

It seemed like gambling ads are suddenly everywhere in televised sports. We used some fancy AI tools – and some fancy verification workflows involving hand-checking – to find every single ad for a sports betting app, casino or prediction market site in 50 hours of sports. We found hockey and NBA basketball had far more than NFL football or college sports – but any sport on ESPN often had sports betting references on the ticker almost constantly. Our methodology is here